{"title":"Fragrance Trends for 2025","description":"\u003cp class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003cspan style=\"mso-ansi-language: EN-US;\"\u003eAs we look to 2025, the world of perfumery is evolving in exciting ways, combining innovation with timeless elegance. This year’s trends reflect a heightened awareness of individuality, sustainability, and emotional connection through scent. At Floris London, we take pride in creating fragrances that align with these trends while honoring our storied heritage. Delve into the key fragrance movements of 2025 and explore the exquisite Floris scents that define them.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" align=\"center\" style=\"text-align: center;\"\u003e\u003cspan style=\"mso-ansi-language: EN-US;\"\u003eRead more about trending fragrances \u003ca href=\"https:\/\/www.florislondon.live\/blogs\/news\/fragrance-trends-for-2025-a-journey-through-scent-with-floris-london\" title=\"Fragrance Trends for 2025\" target=\"_blank\"\u003ehere\u003c\/a\u003e.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"honey-oud","title":"Honey Oud - Eau de Parfum","description":"\u003cp\u003eKnown for its smoothness, the formula strikes the perfect balance between rich rose, golden English honey, and deep notes of oud oil. The piquancy of the honey emerges first with subtle vanilla undertones, before leading into the oud note as it settles on the skin. A gourmand accord of English honey and vanilla combine to add a velvet softness to the oud oil. Combined, they accentuate the subtle rose at the heart of this complex fragrance.\u003c\/p\u003e\n\u003cp\u003eThis Eau de Parfum is vegan.\u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":32407596040288,"sku":"47104","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":39757161365600,"sku":"47103","price":130.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39488535068768,"sku":"47111","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":39709775331424,"sku":"47891","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Honey_Oud_EDP_100ml_Bottle.png?v=1743678628"},{"product_id":"bouquet-de-la-reine-eau-de-toilette","title":"Bouquet de La Reine - Eau de Toilette","description":"\u003cp\u003eEmbrace curiosity, e\u003cspan\u003experience a warm rush of violet leaf, juicy blackcurrant buds and sensuous tuberose. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAlways surrounded by laughter, colour, friends and loved ones, Bouquet de La Reine has a magnetic energy and charismatic allure.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eThe enticing soft fruitiness of fresh peaches combines with jasmine and rose. These are entwined with exotic tuberose and ylang-ylang as the radiant floral heart unfolds. The scent is brought back to earth with a base of rich green oakmoss, sandalwood and vanilla.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eTaking on the imperial life. Delectable notes of a fruity floral effervescence bring a golden glow and a warm smile. Elegant and positive, Bouquet de La Reine has instant chemistry. Created for a queen of the royal court, a radiant reflection of timeless beauty.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":32407593123936,"sku":"50114","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":39757160284256,"sku":"50113","price":90.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39488519569504,"sku":"50111","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":39709774938208,"sku":"50891","price":4.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Bouquet-de-La-Reine-100ml.png?v=1781538792"},{"product_id":"elite-eau-de-toilette","title":"Elite - Eau de Toilette","description":"\u003cp\u003eA complex fragrance with enduring appeal and British character that is both fresh and woody. \u003c\/p\u003e\n\u003cp\u003eMellow woody notes of patchouli and vetiver are enlivened with a cool citrus twist of bergamot, grapefruit and lemon. This is punctuated in great interplay with the green resinous notes of cedar leaf and spicy juniper berry.\u003c\/p\u003e\n\u003cp\u003eLavender and fir balsam with a touch of bay are key to the character of the heart. Mossy notes then play a leading role as the fragrance evolves with amber, musk and a hint of leather in the base round off this timeless scent.\u003c\/p\u003e\n\u003cp\u003eThis Eau de Toilette is Vegan.\u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":32407595286624,"sku":"30114","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":39322031292512,"sku":"30113","price":90.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39488379256928,"sku":"30111","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":39709775298656,"sku":"30891","price":4.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Elite_EDT_100ml_Bottle.png?v=1743676778"},{"product_id":"leather-oud-eau-de-parfum","title":"Leather Oud - Eau de Parfum","description":"\u003cp\u003eThe freshness of new leather complements the smoky aspects of the oud oil and geranium at the heart. It is an opulent, deep sensual note of rich earthy vetiver and warm amber that combines beautifully with rose and sandalwood.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis Eau de Parfum is Vegan. \u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":32407596695648,"sku":"46104","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":39757162610784,"sku":"46103","price":130.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39488529760352,"sku":"46111","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":39709775560800,"sku":"46891","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Leather_Oud_EDP_100ml_Bottle.png?v=1743677908"},{"product_id":"white-rose-eau-de-toilette","title":"White Rose - Eau de Toilette","description":"\u003cp\u003e\u003cspan\u003eMeet the new bloom, c\u003c\/span\u003e\u003cspan\u003eonfident and modern, self-assured and warm, an elegant contradiction of silk and spice. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDiscover a bouquet of velvet roses, sparkling with an unexpected splash of cool iris, wrapped in warm amber and rich, earthy musk. Uncover a story of contrasts –the old world and the new, the perfect with the imperfect, drama and poise, town and country.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDrawing on the creative home of the Floris family, White Rose has its heart in London’s Mayfair. Surrounded by beauty and art, fashion and architecture, the scene forms a natural backdrop for the scent’s timeless vibrancy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis Eau de Toilette is Vegan.\u003c\/span\u003e\u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":39324847538272,"sku":"92114","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":39324847636576,"sku":"92113","price":90.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39487975653472,"sku":"92111","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":39709776543840,"sku":"92891","price":4.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/White_Rose_EDP_100ml_Bottle.png?v=1743678234"},{"product_id":"mulberry-fig","title":"Mulberry Fig - Eau de Parfum","description":"\u003cp data-mce-fragment=\"1\"\u003eMulberry Fig is a scent that evokes a floral amber fragrance combining the soft powdery character of orris with hints of fruit and spice. The perfume opens with a sparkle of fig and cardamom supported from the heart with fragrant green tones of vetiver and cypress. Amyris, cedarwood and sandalwood emphasise the overall woody character that permeates through the perfume.\u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":39444588691552,"sku":"79104","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":39757163888736,"sku":"79103","price":130.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39598841823328,"sku":"79111","price":35.0,"currency_code":"GBP","in_stock":false},{"title":"2ml sample","offer_id":39709775790176,"sku":"79891","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Mulberry_Fig_EDP_100ml_Bottle.png?v=1743679835"},{"product_id":"platinum-22","title":"Platinum 22 - Eau de Parfum","description":"\u003cp\u003eOpening with top notes of cool orris, rounded by the comforting scent of oats, and lifted with a sparkle of blackcurrant and lime, Platinum 22 gently yields to the radiant heart notes of rich rose with violet leaves, clary sage, black tea, and a touch of black pepper to add a hint of spice. The fragrance then concludes with the warm woody base note of cedarwood enriched by a harmony of smooth amber, musk and tonka bean.\u003c\/p\u003e\n\u003cp\u003eThis Eau de Parfum is vegan.\u003c\/p\u003e","brand":"Floris London","offers":[{"title":"100ml","offer_id":39471874244704,"sku":"40104","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":39657862758496,"sku":"40111","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":39709776281696,"sku":"40891","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Platinum_22_EDP_100ml_Bottle_copy.png?v=1773846039"},{"product_id":"floris-2024-catalogue","title":"Floris Catalogue","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-GB\"\u003eAfter a brief hiatus, we’re thrilled to unveil our latest masterpiece: the Floris 2024 catalogue. But this isn’t just any catalogue - it’s a coffee table book that delves deep into the rich tapestry of Floris history. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-GB\"\u003eWithin these pages, you’ll find a treasure trove of history, culture, and olfactory delights. We wanted to ensure that this journey was worth the wait, offering you a truly special experience that allows you to immerse yourself in the essence of your favourite fragrances. From the debut of ‘Wilde,’ a tribute to Oscar Wilde, to the timeless classic ‘Limes,’ crafted by our founder Juan in 1740. Each fragrance is a testament to the dedication of our perfumers across generations - past, present and future. \u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Floris London UK","offers":[{"title":"One Size","offer_id":41098721755232,"sku":"87305","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Floris_Book_Pages_Front_Cover.png?v=1719928854"},{"product_id":"purple-memoire-eau-de-parfum","title":"Purple Mémoire - Eau de Parfum","description":"\u003cp class=\"MsoNormal\" style=\"text-align: justify;\"\u003ePurple Mémoire captures the timeless beauty of Ivy Lodge, the cherished family home of Mary Anne Floris and James R.D. Bodenham. Inspired by English charm and summers gone by, this sophisticated fragrance blends fresh lavender, bergamot, and mandarin with a floral heart of jasmine, white flowers, and cyclamen. A warm base of amber, sandalwood, and musk evokes memories of tranquil gardens and sunlit skies, offering an olfactory journey to the heart of family and nature. Perfectly crafted to bring the serenity of home to the hustle of city life, Purple Mémoire is a tribute to love, devotion, and heritage.\u003c\/p\u003e","brand":"Floris London UK","offers":[{"title":"100ml","offer_id":41556471873632,"sku":"65104","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"50ml","offer_id":41556471906400,"sku":"65103","price":130.0,"currency_code":"GBP","in_stock":true},{"title":"10ml","offer_id":41556471939168,"sku":"65111","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"2ml sample","offer_id":41556471971936,"sku":"65891","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/files\/Purple_Memoire_EDP_100ml_Bottle.jpg?v=1743676655"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0250\/8482\/1600\/collections\/Fragrance_Trends_c9b56f4b-da3b-4a01-b5da-a96d715f30c2.jpg?v=1735549869","url":"https:\/\/www.florislondon.live\/collections\/fragrance-trends-for-2025.oembed","provider":"Floris London UK","version":"1.0","type":"link"}